Today's real estate market spans six generations of buyers and sellers—each with distinct motivators, preferences, and communication styles. This interactive CE course goes beyond surface-level generational stereotypes to explore the psychology behind client decision-making, helping REALTORS® identify what truly drives different age demographics and how to connect with them authentically. Rather than a one-size-fits-all approach, this course equips agents with practical tools for reading a situation and tailoring their approach to each client's unique needs. Expect a lively, conversation-driven session that keeps everyone engaged—making your CE credit hours fly by while you walk away with real, applicable strategies for building stronger client relationships.
Taught & Sponsored by:
Ashley Gibson, NMLS #2424648
229-322-2060